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2/14/2005

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  • 2-fer Tech Tuesday #39: PSP v2.0 firmware &Sportbrain iStep X1 pedome
    

    Search in Seattle
    

    SMX Advanced is right around the corner and the Yahoo! Search team is in on the Seattle action. If you're heading to the Bell Harbor International Conference Center as well, be sure to check out our panels.

    
    Tuesday, June 3rd

    Time: 1:30 - 2:45 p.m.
    Session: Bot Herding
    Description: This session looks at some advanced techniques in herding bots and how search engines view cloaking issues today.
    Yahoo!: Priyank Garg, Director, Product Management

    
    Wednesday, June 4th

    Time: 9 -10 a.m.
    Session: Search Friendly Development
    Description: Highlights the most important elements to consider for SEO when building a web app infrastructure and provides tactical details about how to implement those elements.
    Yahoo!: Sharad Verma, Senior Manager, Product Management

    Time: 12 - 1:30 p.m.
    Session: Building Search-Friendly Web Applications
    Description: This casual tabletop discussion is taking place during lunch at Developer Day.
    Yahoo!: Paul Tarjan, Technical Yahoo!

    Time: 1:45 - 3 p.m.
    Session: Analytics Every SEO Needs To Know
    Description: This session focuses on analytics that SEOs should be considering.
    Yahoo!: Laura Lippay, Group Program Manager, Search Strategy

    
    For more on Yahoo!'s whereabouts, head over to the YSM Blog. See you there!

    
    Yahoo! Search Blog team

    Yahoo! Search Support for X-Robots-Tag Directive to Simplify Webmaster
    

    Today we're announcing support for tags that give webmasters even more flexibility over which pages and documents are crawled and indexed by Yahoo! Search. Specifically, we're extending our support of page level exclusion tags -- NOINDEX, NOARCHIVE, NOSNIPPET, NOFOLLOW -- to provide additional control for archiving and summarization of ANY file type. Previously, these page level tags could only be expressed within html pages through the META directive (for e.g. ), but based on feedback from our webmasters, Yahoo! now enables these tags to be expressed through X-Robots-Tag directive in the http header, giving webmasters the flexibility to achieve exclusions on PDF, Word documents, PowerPoint, video, and other file types, including html files, and increasing their coverage through a simplified process. Additionally, webmasters no longer need access to html templates in order to express exclusions for html files. To take advantage of this feature, simply add the following page level tags to the X-Robots-Tag directive in the HTTP Header. Here are a few examples:

    • X-Robots-Tag: NOINDEX -- If you don't want to show the URL in the Yahoo! Search results.

      Note: We'll still need to crawl the page to see and apply the tag, so if you don't wish to have the page crawled, use robots disallow on robots.txt.

    • X-Robots-Tag: NOARCHIVE -- If you don't want to display cache link in the search results page.
    • X-Robots-Tag: NOSNIPPET -- If you don't want to display summary in the search results page.
    • X-Robots-Tag: NOFOLLOW -- If you don't want Yahoo! to crawl links in the page.

    Along with this change, we'll be rolling out additional changes to our crawling, indexing and rankingalgorithms over the next few days. We expect the update will be completed early next week, but you may see some changes in ranking as well as some shuffling of the pages in the index during this process.

    We're at SES in Chicago and WebmasterWorld's PubCon in Las Vegas, participating in a few different panels this week. Please find us if you have any questions or suggestions or drop us your feedback here.

    
    Sharad Verma
    Yahoo! Search

    Happy Birthday, Yahoo! Answers
    Yep - it's Yahoo! Answers'first birthday - and we feel smarter already! We wanted to give a big thank you to the people who make Yahoo! Answers a resource to answer any question, and a repository of the world's...

    Famous Landmarks Get the Flickr Treatment in Yahoo! Search
    

    We recently added thumbnails of Flickr images for popular domestic and international landmark searches into Yahoo! Search. Now you can easily find amazing and unique photos of your favorite landmarks. Try it with Empire State Building, Chichen Itza, and Machu Picchu for example.

    
    

    
    With the help of Flickr Interestingness, we are now able to surface some of the most beautiful, creative, and popular photos from the Flickr community directly into the search results. Clicking on the thumbnails will take you to Flickr where you can explore further, set up your own account, and share your best shots too. This feature adds to the popular Flickr integration for funny photos and interesting photos on Yahoo! Search.

    Whether you are planning a trip to see the Colosseum, Seattle Space Needle, or Pyramids, want to rekindle memories of past trips to the Sydney Opera House, Mount Shasta, or Tower Bridge, or have pride for your local landmark (for me it's the beauty of the Golden Gate Bridge) we think you'll be awed by the Flickr community's photos.

    We plan to continue the expansion of this experience and very much welcome your ideas and thoughts.

    
    Carlos Teran
    Yahoo! Search

    Shopping Search APIs on Yahoo! Tech
    You may have noticed the launch of Yahoo! Tech, a new Yahoo! site that helps you choose and use technology. The site was developed with help of teams from across Yahoo! with expertise in personalization, community and of course search....

    Web Transaction Services "WTS"(WTSBank, ACHbill, ACHdebit, CyberTokens
    If you are looking for the most complete Check processing solution for your adult sites, Web Transaction Services is your choice! In business since 1997, WTS pioneered ACH processing on the Internet and has evolved into the most complete solution available for recurring membership sites. Complete with username/password management, cross-sales, membership upgrades, loyalty offerings, in-house collections and the best merchant support in the industry.... it’s no wonder that WTS is the LEADER in ACH processing on the Adult ‘Net!

    The Santa SmackDown in Search: You Better Watch Out, You Better Not Cr
    

    The holiday season is chock full of characters, stories and traditions - all of which see their fair share of search activity. In fact, we hear there's a bit of competition among Santa's cast and crew for the top billing in search. To relieve a bit of pressure (December is a stressful time of year for these guys), Santa Claus returned to the frozen stage this month to oversee some one-on-one action in the Search Smackdown. He got out his list and set up some Yuletide matches in the Buzz Arena...and man, will the reindeer fur fly.

    Based on this season's search data, we've got the Search odds right here, and a few highlights from their past matches. All we gotta say is, when Jack "The Cannibal" Frost comes nipping at your nose, you better not cry, you better watch out.

    Smack Down	Red Corner	Green Corner	And the Buzz Goes To...	Odds
    Vengeance	Rudolph "Red-Nosed" Reindeer	Dasher and Dancer et al	Vengeance is sweet. The reject reindeer outshined the tag team by way more than a nose, although that was too bad about Grandma getting in the way.	2:1 Rudolph
    Snowblind	Jack "The Cannibal" Frost	Frosty the Snowman	Frosty proved too slippery for the nimble Jack, although he better watch his addiction to that corn-cob pipe.	9:1 Frosty
    Extreme Fighting	Blister the Heat Miser	Snow Miser aka Mr. Icicle	Mr. Icicle may have the cooler ragtime routine, but his hotheaded half-brother burns him in Buzz by nine-fold. Now we know the reason behind global warming.	11:1 Heat Miser
    Buzz Office Rumble	"Home Alone"	"A Christmas Story"	The McAllister kid can lay a mean booby trap, but all the blow torches in the basement can't match a Red Ryder -- plus that underhanded tongue-on-flagpole trick should freeze any loner in his tracks.	6:1 Christmas Story
    The Unforgiven	Grinch	Scrooge	A face-off for the ages: the cave-dweller with the super-shrunken heart against that squeezing, wrenching, grasping, scraping, clutching, covetous, old sinner. Ah, but that Broadway endorsement clinched the Buzz for the Grinch.	6:1 Grinch

    The Santa SmackDown in Search: You Better Watch Out, You Better Not Cr
    

    The holiday season is chock full of characters, stories and traditions - all of which see their fair share of search activity. In fact, we hear there's a bit of competition among Santa's cast and crew for the top billing in search. To relieve a bit of pressure (December is a stressful time of year for these guys), Santa Claus returned to the frozen stage this month to oversee some one-on-one action in the Search Smackdown. He got out his list and set up some Yuletide matches in the Buzz Arena...and man, will the reindeer fur fly.

    Based on this season's search data, we've got the Search odds right here, and a few highlights from their past matches. All we gotta say is, when Jack "The Cannibal" Frost comes nipping at your nose, you better not cry, you better watch out.

    Smack Down	Red Corner	Green Corner	And the Buzz Goes To...	Odds
    Vengeance	Rudolph "Red-Nosed" Reindeer	Dasher and Dancer et al	Vengeance is sweet. The reject reindeer outshined the tag team by way more than a nose, although that was too bad about Grandma getting in the way.	2:1 Rudolph
    Snowblind	Jack "The Cannibal" Frost	Frosty the Snowman	Frosty proved too slippery for the nimble Jack, although he better watch his addiction to that corn-cob pipe.	9:1 Frosty
    Extreme Fighting	Blister the Heat Miser	Snow Miser aka Mr. Icicle	Mr. Icicle may have the cooler ragtime routine, but his hotheaded half-brother burns him in Buzz by nine-fold. Now we know the reason behind global warming.	11:1 Heat Miser
    Buzz Office Rumble	"Home Alone"	"A Christmas Story"	The McAllister kid can lay a mean booby trap, but all the blow torches in the basement can't match a Red Ryder -- plus that underhanded tongue-on-flagpole trick should freeze any loner in his tracks.	6:1 Christmas Story
    The Unforgiven	Grinch	Scrooge	A face-off for the ages: the cave-dweller with the super-shrunken heart against that squeezing, wrenching, grasping, scraping, clutching, covetous, old sinner. Ah, but that Broadway endorsement clinched the Buzz for the Grinch.	6:1 Grinch

    New Yahoo! Search Marketing Alliance Program = More Money, More Client
    Back in 2001, Yahoo! Search Marketing was the first to provide industry-leading education, training programs and revenue opportunities to third party partners through our Ambassador Program. After four successful years, I'm excited to announce that we're building on our commitment...